Dr. Eva Monterrosa is a nutrition professional and scientist with twenty years of research and professional experience in public and commercial sectors. In her current role as Program Lead, Consumer Demand at Global Alliance for Improved Nutrition, she designs market-based models to ensure nutrition security for lower income consumers. Her expertise is in the domains of formative research and consumer insights, intervention design, planning, and implementation, monitoring and evaluation. Dr. Monterrosa has advised UN agencies, Foundations, and Governments on behavior change, social marketing, and food choice. She holds a PhD from Cornell University in International Nutrition, with emphasis in Nutritional Epidemiology, Nutritional Anthropology, and Development Sociology. She received a bachelor’s degree in Nutrition and Food Science and a master’s degree in Nutrition and Metabolism from the University of Alberta. She is Founding member of the Society for Implementation Science in Nutrition and co-Founder of the Food Culture Alliance. Eva currently lives in Switzerland.